Main features | Lite | Plus | Professional | Enterprise |
Send Newsletters | ✓ | ✓ | ✓ | ✓ |
Email Marketing | ✓ | ✓ | ✓ | ✓ |
Marketing Automation | ✓ | ✓ | ✓ | ✓ |
Automations Map | X | ✓ | ✓ | ✓ |
Split Automations | X | X | ✓ | ✓ |
Built-in CRM | X | ✓ | ✓ | ✓ |
Sales Automation | X | ✓ | ✓ | ✓ |
Contact & Lead Scoring | X | ✓ | ✓ | ✓ |
Site Messages | X | X | ✓ | ✓ |
Attribution | X | X | ✓ | ✓ |
Predictive Sending | X | X | ✓ | ✓ |
Drag & Drop Email Designer | ✓ | ✓ | ✓ | ✓ |
Free Email Templates | ✓ | ✓ | ✓ | ✓ |
Import Existing Contacts | ✓ | ✓ | ✓ | ✓ |
Auto Responders | ✓ | ✓ | ✓ | ✓ |
In-Depth Reporting | ✓ | ✓ | ✓ | ✓ |
GEO Tracking | ✓ | ✓ | ✓ | ✓ |
Conditional Content | X | X | ✓ | ✓ |
Users | 3 | 25 | 50 | UNLIMITED |
Custom User Permissions | X | X | ✓ | ✓ |
Unlimited Sending³ | ✓ | ✓ | ✓ | ✓ |
Subscribe by SMS | X | X | ✓ | X |
Inbox Preview (Email Testing) | Optional - Paid | 5 Free/Mth | 5 Free/Mth | Unlimited |
Social Data | Optional - Paid | Optional - Paid | Optional - Paid | ✓ |
SMS Sending | X | ✓ | ✓ | ✓ |
HIPAA Compliance | X | X | X | ✓ |
Integration | Lite | Plus | Professional | Enterprise |
Auto Import From Other Services | ✓ | ✓ | ✓ | ✓ |
Subscription Forms | Basic/Inline Only | ✓ | ✓ | ✓ |
Site & Event Tracking | ✓ | ✓ | ✓ | ✓ |
Facebook Custom Audience Integration | X | ✓ | ✓ | ✓ |
Social Media Tools & Integrations | ✓ | ✓ | ✓ | ✓ |
API & Web Hooks² | ✓ | ✓ | ✓ | ✓ |
Database Sync | X | ✓ | ✓ | ✓ |
SMS Subscriptions | X | ✓ | ✓ | ✓ |
Customize Your Application URL (for application access) | X | X | X | ✓ |
Rebranding (Remove our Logo from Forms) | X | ✓ | ✓ | ✓ |
Rebranding (Change HTML/CSS of App) | X | X | X | ✓ |
Customize Your Mail Server Domain (for mail sending) | X | X | X | ✓ |
Custom SMS number (for sending SMS messages) | X | X | X | ✓ |
Support & training | Lite | Plus | Professional | Enterprise |
Live Chat & Email Based Support | ✓ | ✓ | ✓ | ✓ |
Managed Email Delivery | ✓ | ✓ | ✓ | ✓ |
One-on-one Training⁴ | X | 1/mth | 3/mth | ✓ |
Free custom email design service | X | Basic Only | Basic Only | Premium ($395 fee waived) |
Phone Support | X | X | X | ✓ |
In-depth onboarding consultation⁴ | X | ✓ | ✓ | ✓ |
Customized marketing strategy (with quarterly updates)⁴ | X | X | X | ✓ |
Automation strategy consultation⁴ | X | ✓ | ✓ | ✓ |
Dedicated account rep⁴ | X | X | X | ✓ |
Expedited phone, live chat, and email support | X | X | X | ✓ |
Personalized deliverability & reputation monitoring | X | X | X | ✓ |
Uptime SLA | X | X | X | ✓ |